- C_C4H22 is a single scenario-based activity lasting 2 hours with a 60% passing score, not a classic multiple-choice test.
- You complete it via AI-guided roleplay (microphone required) or an English-only video submission reviewed by an SAP evaluator.
- The exam is open-book and unproctored; pausing roleplay does not stop the countdown clock.
- The 18 curriculum units are unweighted preparation headings, not official exam objectives or a published blueprint.
The Exam at a Glance
This one-page review covers the SAP Certified Associate - Implementation Consultant - SAP Emarsys (C_C4H22) credential. SAP is both the certification issuer and the testing provider, and the exam is delivered online through SAP Learning Hub's certification environment. SAP's current public listing names the same code as the Implementation Consultant certification for SAP Engagement Cloud - Emarsys Edition, so expect to see both names depending on where you look.
| Item | What to remember |
|---|---|
| Issuer and provider | SAP |
| Assessment | 1 scenario-based activity |
| Duration | 2 hours |
| Passing score | 60% |
| Delivery | Online via SAP Learning |
| Format options | AI-guided roleplay (multilingual) or English-only video submission |
| Prior project experience | Not a prerequisite |
| Initial validity | 12 months |
Format, Timing and Open-Book Rules
Two ways to complete the scenario
The scenario-based assessment can be delivered as a multilingual AI-guided roleplay or as an English-only video submission that an SAP evaluator reviews. If you choose roleplay, microphone access is required; camera access is optional for that interaction. Check your device and browser before exam day, and treat the practical-exam FAQs on SAP's help center as the authority for technical setup.
The clock keeps running
Pausing the roleplay or taking a break does not stop the exam countdown. With a 2-hour limit, that means any interruption costs you real working time. Settle in somewhere quiet, close unrelated applications, and have your reference material organized before you start.
Open-book and unproctored
SAP permits documentation, publicly available SAP resources and AI support during this exam. That sounds easy, but open-book does not mean unprepared. A scenario assessment rewards candidates who already know how the Emarsys-side concepts connect, because hunting through documentation mid-roleplay burns the clock. Build a personal reference sheet (this article can seed it) and rehearse using it.
Key Takeaway
Treat open-book as a safety net, not a strategy. Practice walking through an implementation scenario aloud, because roleplay and video formats reward clear explanation and sound reasoning, not recall of isolated facts. Our C_C4H22 difficulty guide explains why this format feels different from multiple-choice SAP exams.
Access, Attempts and Fees
What you need before you can sit the exam
- A valid exam attempt, purchased separately or provided through SAP Learning Hub.
- An SAP Universal ID with at least two email accounts on different domains.
- No mandatory prerequisite courses: completing all preparation courses and exercises is highly recommended but not required for admission.
For a fuller walkthrough of eligibility, read C_C4H22 requirements.
Packages and pricing references
The purchase option covers two exam attempts plus 10 hours of practice-system access, and it excludes Stay Certified assessments. SAP Learning Hub includes four certification exam attempts per year. Practice-system hours and course durations are separate from the certification assessment timer, so the 10 hours do not tick down during your exam.
SAP's US search listing has shown USD 276 per user per year for two attempts. However, the SAP certification landing page returned an error when we checked, so treat that figure as a reference point rather than a verified checkout quote. Confirm the price at purchase. The full picture, including what the figure does and does not cover, is in C_C4H22 certification cost.
The 18 Curriculum Units in One Sheet
SAP does not publish a weighted topic blueprint for this certification. The 18 items below are preparation-curriculum unit headings, listed in their original course order across three SAP courses. They are not official exam objectives, exhaustive exam coverage or an official domain count. Use them as a study map, and see C_C4H22 exam domains: complete guide to all 18 content areas for deeper treatment of each.
Course 1: Getting Started with SAP Engagement Cloud - Emarsys Edition (Units 1-7)
The foundation: platform basics, data, audiences and automation.
- 1. Discovering Key Features and Basics: orient yourself in the platform and its core capabilities.
- 2. Managing Data and Contacts: how contact data is stored and maintained.
- 3. Segmenting Contacts: building audiences for targeted communication.
- 4. Creating Personalized Email Campaigns: personalization in email content and sends.
- 5. Automating Customer Journeys: triggered and orchestrated customer flows.
- 6. Optimizing Marketing Activities: improving results through testing and analysis.
- 7. Exploring Joule for Consultants: SAP's AI assistant in the consultant context.
Course 2: Exploring Omnichannel Marketing Capabilities (Units 8-14)
Beyond email: the channels and measurement layer.
- 8. Introducing Omnichannel Capabilities
- 9. Discovering Loyalty and Digital Ads
- 10. Utilizing Web Channel and Web Push
- 11. Discovering Mobile First Approach
- 12. Exploring Mobile Wallet Campaigns
- 13. Working with Mobile Campaigns
- 14. Measuring the Impact of Omnichannel Marketing Campaigns
Course 3: Implementing Data Inputs and Integrations (Units 15-18)
The implementation-consultant core: process, data and connectivity.
- 15. Introducing Implementation Process
- 16. Exploring Data Management
- 17. Managing Additional Data Input
- 18. Connecting Systems and Integrating Data
Notice the role being tested: an implementation consultant. Units 15 to 18 are where a candidate demonstrates they can plan an onboarding, decide how data enters the platform and connect source systems. Cloud Onboarding for SAP Engagement Cloud is a recommended preparation prerequisite in the learning journey, but it is not an added exam domain.
Data Planning and SMS: Two Lesson Topics to Know Cold
Two lessons in the SAP preparation material are worth singling out because they map neatly onto the scenario style: one on data strategy and one on a specific channel.
Exploring data overview and planning strategy
This lesson sits in the data inputs and integrations course. For a scenario in which a client asks how to get their customer data into the platform, you should be able to reason through the sequence a consultant would follow: understand what data the client holds, decide what the marketing use cases require, choose the input method, and plan how ongoing updates will flow. Practice explaining the trade-offs between one-time loads and continuous integrations in plain language, since a roleplay evaluator is listening for clear justification.
Creating SMS
The Creating SMS lesson belongs to the omnichannel course and connects to the mobile units (11 and 13). Be ready to describe where SMS fits alongside email, web push and mobile wallet, what a consultant would configure before launching an SMS campaign, and how the channel ties back to contact data and segmentation from the first course. Cross-unit reasoning, such as linking segmentation (unit 3) to an SMS send (unit 13), is exactly what scenario assessments tend to probe.
Validity and Renewal Rules
Your certification is valid for an initial 12 months. How you renew depends on your SAP Learning Hub status:
- With SAP Learning Hub: pass the required Stay Certified assessment during the 90-day window before your expiry date. SAP's dedicated Staying Certified FAQ specifies a further 12 months counted from the original expiry date.
- Without Learning Hub: purchase and retake the certification exam annually.
Scheduling the Units Across Your Prep
Because SAP publishes no weighting, spread your effort evenly and front-load the foundations. This sample sequence follows the three-course order and leaves time for scenario rehearsal. For a fuller plan, see the C_C4H22 study guide.
Platform foundations (units 1-4)
- Key features, contacts, segmentation and personalized email.
- Start your personal reference sheet now.
Automation, optimization and Joule (units 5-7)
- Customer journeys, optimization and the Joule consultant material.
Omnichannel (units 8-14)
- Loyalty, web push, mobile, wallet, SMS and measuring impact.
Implementation and integration (units 15-18)
- Implementation process, data management, extra data inputs and system connections.
- Rehearse spoken walkthroughs of an onboarding scenario.
Units 15 to 18 get the final week because they define the implementation-consultant role and benefit from everything you learned earlier. If you hold a Learning Hub subscription or the two-attempt package, use your practice-system hours during weeks 3 and 4, when hands-on configuration reinforces the reading. When you want extra drilling, the C_C4H22 practice tests are a useful complement to the official courses.
Where the Credential Fits Professionally
The certification targets consultants who implement SAP Engagement Cloud - Emarsys Edition for clients: partner and consulting firms, marketing technology teams and customer experience practices that onboard the platform. SAP does not require previous project experience, which makes this an accessible associate-level entry point for people moving into implementation work. No salary premium is asserted here, and none has been verified; for a qualitative discussion see the C_C4H22 salary guide, job market notes and the C_C4H22 ROI analysis.
If you are still orienting yourself, start with What Is C_C4H22? and What Does C_C4H22 Stand For?, then check C_C4H22 exam dates for scheduling guidance.
Frequently Asked Questions
There is no verified fixed question count. The assessment is one scenario-based activity completed within 2 hours, delivered as an AI-guided roleplay or an English-only video submission.
The passing score is 60%. This is a threshold, not a pass rate; SAP has not published a verified candidate pass-rate statistic.
Yes. The exam is open-book and unproctored, and SAP permits documentation, publicly available SAP resources and AI support. The countdown continues even if you pause the roleplay, so preparation still matters.
No. Previous project experience is explicitly not a prerequisite, and completing the preparation courses is highly recommended but not mandatory for admission. You do need a valid exam attempt and an SAP Universal ID with at least two email accounts on different domains.
It is valid for 12 months initially. With SAP Learning Hub, pass the Stay Certified assessment in the 90-day window before expiry; without it, retake the exam annually. Confirm your displayed expiry date in My Learning.